It seems like forever since I’ve blogged last! Anyway, as you can see, I created my visual using Piktochart, and the information I included is about advertising and how you – the consumer – are the primary target. This week I’ve spent some time simply looking up interesting facts about advertising. What I’ve discovered is incredibly interesting. I’ve tried not to limit myself, however, to simply the positive side of advertising, but to the negative side as well (this is what I’ve chosen to display on my visual). For example, in case you’re unable to read the facts under the quick facts section, they are as follows:
- More than $500 billion is spent on advertising worldwide,
- By the time a person in the US is 65, they would have seen roughly two million TV commercials,
- and over $15 billion per year is spent in advertisements directed towards children in the US.
So, as you can see, and like I stated earlier, you (the consumer) are the primary target in the advertising world. However, nobody is considered too young, either. Children are targeted as well. Interesting (and kind of scary) right?
On the other hand, however, in terms of actually making this visual, I would have to say that it was rather difficult for me (the technically challenged). Picking the template was easy, as was manipulating the text, but maneuvering the text boxes and attempting to change the background were both difficult tasks. Once I figured out how to do it, however, it became easier.
In terms of possibly using this particular tool in the classroom, on the other hand, it would be neat to use this to display classroom rules, formula charts and other “cheat sheets,” classroom announcements, or simply having the students utilize this tool for assignments or projects.
On a different note, however, I think there is some value in presenting information in these visual/graphic styles. I say this because it’s just like graphic design/advertising. In graphic design/advertising, the primary goal of the artist is to convey the needed information in a neat, orderly, and attractive manner, one that is aesthetically pleasing. In doing this, in my opinion, it helps information to stick in one’s mind far better than simply reading it off a plain piece of paper. Therefore, like I said earlier, if one uses these as informational pieces or cheat sheets, the given information will stay with the students longer than compared to having it displayed in a way that’s boring.